Marketing simplified is the act of creating a product or service for a need or want in exchange for payment. Or the act of creating a demand for a product or service then offering the products or services for payment.
In short Marketing is Product, Price, Promotion, Delivery of a product of service.
Digital Marketing simplified, is using online methods to market a product or service that is in need or want in exchange for payment.
Methods used in marketing are:
Media Promotion, Print, TV and Digital channels
Sales, digital and person to person
SEO Search Engine Optimization
Off site SEO Search Engine Optimization
SEM Search Engine Marketing
PPC On Line ads
VM On Line Video Marketing
SMM Social Media Marketing
Multi platform Media
Cross product promotions
How to know that you hired the wrong person to develop your Website and Digital Marketing
Your website name is so bad you laughed (inside)
You don’t know your login credentials
You don’t know where to enter your login credentials
You can’t reach your web people when you need them
Never forget the flip side of marketing is always product / services
Product Based Businesses:
HeroBuilders® is a product based company specializing in Custom Action Figures and Political Action Figures Made in the USA. HTML5, mobile first, AMP enabled with content management system, integrated separate digital shopping.
CustomEasyButton® is a product based company that created the Custom Recordable Easy Button, made by our suppliers to our specifications. HTML5, CSS, integrated separate digital shopping
Black Star Ops is a product based company that created the first covert clothing company, made by our suppliers to our specifications. HTML3, integrated separate digital shopping
Service Based Business:
Be Big Be Brave founded by Laura Bagnarol, a mom and social worker who wanted more for her own daughter. From day 1 we have been involved in this first from the idea to the success it has become today.
WeaponBuilder is an example of a simple HTML 3 informational website, after reviving a Patent for a new weapon manufacturing process we published to this site.
Handmade Business or Craft Based Business:
ToyBuilders is an example of a Handmade business that was not only a craft or handmade business but actually ushered in the 3D Printing industry and introduced 3D Design, 3D printing and 3D manufacturing it to the masses. Here is an awesome mention in Popular Science in 2001. This website is mobile first HTML5 with content management system.
Don Cray is an example of a wonder hand made product called The Arch Humidor the most beautiful Humidor ever made. But more importantly is the entire idea of Don Cray, the website marketing and SEO. This website is fast loading HTML5 mobile first.